In the News
Articles, speaking engagements, podcasts, and media appearances featuring Lynne McNamee.
Lynne McNamee Shares Five Marketing Strategies in Authority Magazine
Rachel Kline interviewed Lynne McNamee for Authority Magazine’s series on tried-and-true marketing strategies. The conversation covered lessons from her marketing career, five strategies, and her perspective on the marketing landscape.
Lynne McNamee Discusses Navigating a Challenging Economy
Authority Magazine’s Rachel Kline interviewed Lynne McNamee for a series on navigating a recession or challenging economy. The discussion considered lessons from earlier economic downturns and business and marketing experience.
Lynne McNamee Shares Agency-Hiring Advice with Review Robin
Review Robin featured Lynne McNamee’s advice for small businesses hiring a marketing agency. She discussed the importance of communicating a clear business vision and giving marketing professionals room to apply their expertise.
Lynne McNamee Quoted by Databox on Marketing-Qualified Leads
Databox featured Lynne McNamee’s perspective in its article on defining and managing marketing-qualified leads. She emphasized using lead behavior and conversations with sales teams to understand readiness and strengthen marketing and sales alignment.
Lynne McNamee Shares Her 2023 Business Resolution with Carol Roth
Carol Roth featured Lynne McNamee’s contribution in a collection of small-business resolutions for 2023. McNamee described applying the improvisational idea of “yes, and” to open up new business ideas.
Lynne McNamee Shares Business Lessons in FoundersMag
FoundersMag features Lynne McNamee’s lessons on standardizing business practices and building a more scalable service business.
Lynne McNamee Shares Book Recommendations in TD Magazine
TD Magazine invited Lynne McNamee to contribute to its What’s on Your Bookshelf? series. Her recommendations spanned musical theater history, inbound sales and content marketing, and finding purpose in the second half of life.
Lynne McNamee Contributes to Top LMS Websites for 2021
Lynne McNamee collaborated with eLearning Industry on the Top LMS Websites for 2021 eBook. The publication examined the elements of an effective LMS website and examples from the industry.
Lynne McNamee Presents the Top LMS Websites for 2021 Webinar
Lynne McNamee worked with eLearning Industry to evaluate LMS websites and discuss the Top LMS Websites for 2021. The webinar examined competitive websites, search visibility, content strategy, and the importance of a clear value proposition.
Lynne McNamee Contributes to BisVue’s 2022 Marketing Trends
BisVue included Lynne McNamee’s perspective in its 2022 Marketing Trends and Predictions from Business Experts feature. Her contribution focused on the value of an integrated CRM in connecting business and marketing activity.
Lynne McNamee Featured by Breadcrumbs on Account-Based Marketing
Breadcrumbs included Lynne McNamee’s perspective in its article on account-based marketing examples. Her contribution addressed the joint work of marketing and sales teams.
Lynne McNamee Co-Authors Top LMS Websites for 2020
Lynne McNamee and Gordon L. Johnson collaborated on eLearning Industry’s Top LMS Websites for 2020 eBook. Their review considered website appearance, search practices, and content designed to engage prospective LMS customers.
Lynne McNamee Featured on Thriving Despite Impostor Syndrome
Authority Magazine interviewed Lynne McNamee for its series on thriving despite impostor syndrome. The feature explored her experiences as a business leader and appeared in Authority Magazine and Thrive Global.
Lynne McNamee Shares Marketing Strategies with Authority Magazine
Authority Magazine featured Lynne McNamee in its Marketing Strategy Series. The interview explored her experience leading a marketing business and strategies for helping an agency grow.
Lynne McNamee Co-Presents the Top LMS Websites 2020 Webinar
Lynne McNamee and Gordon L. Johnson presented eLearning Industry’s Top LMS Websites 2020 webinar. They shared findings from reviewing more than 300 LMS, LXP, and edTech websites, with attention to search, content, and design.
Lynne McNamee Quoted by Flaunt on Social Media Tools
Flaunt featured Lynne McNamee’s perspective on social media tools. Her contribution emphasized integrated reporting and understanding how social activity connects with broader marketing efforts.
Lynne McNamee Interviewed on Work Culture and Leadership
Authority Magazine and Thrive Global featured Lynne McNamee’s perspectives on work culture and leadership. The interview also explored her approach to thinking about HR and recruiting through the lens of the Hogwarts houses.
Lynne McNamee Co-Presents the Best LMS Websites 2019 Webinar
Lynne McNamee and Gordon L. Johnson presented an eLearning Industry webinar on the best LMS websites of 2019. Drawing on a review of more than 300 LMS, LXP, and edTech websites, they discussed search visibility, content, design, and ways to improve a site.
Lynne McNamee Co-Authors Best LMS Websites 2019
Lynne McNamee co-authored Best LMS Websites 2019 with Gordon L. Johnson and eLearning Industry. The eBook examined LMS providers’ website content, design, and search visibility, highlighting examples that helped companies engage prospective customers.
Lynne McNamee Quoted on Video in Legal Marketing
Business Leader Post quoted Lynne McNamee in its article Advice from Lawyers for Social Media Marketing. She contributed her perspective on using video to support a law firm’s digital marketing efforts.