Lynne McNamee presented “Learning Campaigns: The Principle of 7 Touches” at the Learning Solutions Conference on April 12, 2023.
The session demonstrated how repeated, relevant touches—an established marketing principle—can be applied to learning campaigns to build engagement and support action over time.
Original conference URL (archived reference): https://learningsolutionscon.com/session/learning-campaigns-the-principle-of-7-touches/?returnto=/program/sessions/&sessionevent=38&sessionsort=time&sessionsearch=lynne
In the News archive date: April 12, 2023.